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The objectives of the merchandising system include not only a goods display, which is limited to a planogram, but also visualization with a specific quantity and proportion of goods on a specific shelf. Objectives of the ABM Shelf merchandising system
#Planogram analysis windows#
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What merchandising data should be analysed? You cannot do without promoting goods in retail sales and online merchandising. The ready-made system that can be integrated with any record and ERP solution.The use of cutting-edge technology for a competent display of goods.The ABM Shelf online merchandising services provides: The ABM Shelf merchandising system is intended to increase sales and the efficiency of use of every square meter of your trading space. Goods merchandising as a complex of measures aimed at competent designing of stores becomes an effective tool to increase sales. The ABM Shelf merchandising service is a tool necessary for effective visual goods placement with the possibility of 3D designing of shelf planograms and salesrooms with regard to categorical management principles and range matrices. Merchandising service to maximize sales in stores Precise coordinate linear grid for work with equipment and stock lists.Convenient visual analytics on sales (ABC, net sales) and displays (by manufacturers, shelves, size, cost, or balances) with the possibility of exporting to Excel.
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Planogram changes history, 3D planogram modelling.Simultaneous work with several shelves.Import of item numbers by goods in the planogram, printing of planograms with placement of goods and goods placement chart.Convenient placement of goods on shelves by casting goods (goods search for their place on the shelf themselves and automatically adjust their display depth).Convenient goods search by item numbers or names with a possibility to apply balance, price, and range filters.Work with a ready-made stock list with regard to dimensions, prices, manufacturers, and balances from the record back-office system.Placing of additional objects in the store (columns, tables, chairs, point of sales, doors).Salesroom sales analysis (ABC analysis, sales analysis).Placing of equipment templates in the salesroom (placing in an arbitrary place, equipment rotations, copying).Creation of salesrooms models for shops (unlimited number).Work with a stores database (a ready-made list).Creation of multiple fixed-size trading equipment templates.3D modelling of various trading equipment types with regard to its dimensions (length, depth, height, etc.).SmartDraw makes creating a planogram easy with built-in templates and symbols you can drag-and-drop onto your layout.The equipment designer has the following functionality: For example, you'll often find sugary kid-centric cereals on the bottom shelves while healthy, high-fiber ones will be placed higher. Their lower level placement may even make it easier for children to grab products to add to their parents' carts. However, products on the bottom shelf may be eye-level for children. Products placed at eye-level may sell better than products placed on the bottom shelf. For example, stores will first group all bread-like products in the same aisle and then will often place peanut butter, jelly and other condiments in the same place to help remind shoppers to stock up on those items at the same time. Making a planogram is a delicate balance of logical organization such as grouping items in the same category and taking advantage of consumer behavior and psychology to expose them to new or highly profitable products, and increasing sales by using cross-selling techniques and triggering impulse buy behaviors. Planograms can also serve as a reference when trying to analyze retail performance to identify one of the potential culprits in lower sales. Planograms are sometimes used by manufacturers to suggest optimum display for their merchandise at stores. Placement is important in retail to maximize sales and minimize wasted space. A planogram (also known as a plan o gram) is used in retail to show the placement of products on a shelf.